Under the unique Champagne appellation lies an incredible diversity to highlight as the festive season approaches.
Whether you are a sommelier, wine merchant, distributor or restaurateur, offering a varied and well-thought-out selection is essential to meet your customers’ expectations.
The richness of Champagne is expressed through its terroirs.
While blends from several regions are common, cuvées from a single terroir are increasingly appealing. The Côte des Bar, Montagne de Reims, Côte des Blancs and Vallée de la Marne each offer unique characteristics. These Champagne wines are perfect for enthusiasts seeking typicity and a sense of place.
Champagne styles are just as varied.
Blanc de blancs, Rosé, Brut non-vintage… each style suits a particular occasion, from a festive aperitif to a gourmet meal. Knowing these styles well allows you to guide your customers’ choices effectively and create memorable food and wine pairings.
Champagne is crafted by a multitude of producers.
Houses, Growers and Cooperatives... each carries a unique story, distinctive expertise and a vision reflected in its cuvées. Highlighting this diversity means offering your customers an authentic and personalised experience.
Some formats suited for every situation.
Finally, the formats offered by producers cater to every situation: from half-bottles to jeroboams (or even larger sizes for big gatherings). This choice of formats is an asset for targeting different consumer profiles and enriching the tasting experience.
To deepen your knowledge of Champagne’s diversity, we invite you to consult our summary sheets dedicated to Champagne production and terroirs. They will help you better understand the subtleties of this exceptional wine and share them with passion.